Author: Ryan

On August 23, 1999, Blogger launched as one of the earliest dedicated blog-publishing tools. At that time, social media was considered a niche activity on the fringes of the Internet. But today, Blogger is the 16th most popular site on the Internet, hosting millions of blogs. In a span of three years, Facebook has grown to over 200 million users, and Wikipedia, for all practical purposes, has replaced Britannica as an encyclopedia. Social media is today the most important phenomena transforming the Internet. There is more to it than the phenomena, though. It also presents unique marketing opportunities, providing new…

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I’ve known the Coffman family for 18 years. I started out as their costumer back in the day when they owned a party/costume shop AND Graftobian Makeup Company. When they asked me to consult on Graftobian’s new line, I jumped at the chance. It felt invigorating to have my opinion valued enough to help choose colors and test the quality. The resulting product by Graftobian is an amazingly smooth, creamy, and color saturated line of professional face and body painting makeup. These colors are truly exceptional… no need to tweak colors in post processing with these babies… they are vibrant…

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There are two seasons in the country, the wet season and the dry season, based upon the amount of rainfall. This is dependent as well on your location in the country. The average year-round temperature measured from all the weather stations in the Philippines, except Baguio City, is 26.6 °C (79.9 °F). Cooler days are usually felt in the month of January with temperature averaging at 25.5 °C (77.9 °F) and the warmest days, in the month of May with a mean 28.3 °C (82.9 °F) Dry season is November into June and this is considered the best time to…

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And then there are the social influencers. Are these people with special powers to influence a large majority of people? Not at all; rather, social influencers are the everyday people who influence the consumer as he makes a purchasing decision. Depending on the decision he’s making, the social influencers may be a wife (or husband), friends, peers at work, or even someone the consumer has never even met in real life. Simply, the people who influence a brand affinity and purchasing decision are the social influencers. They may do this directly by rating products and commenting or by publishing opinions…

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