Today, in this digital era, everyone worries more about their security than ever before. Fraudsters are using new methods to fulfill their evil purposes. One of the most dangerous and common types of fraud in the modern world is identity theft. Getting someone else’s financial or personal information with the intent to use it to commit fraud is called identity theft.
This crime occurs in a variety of ways, and victims are frequently left with credit, financial, and reputational damage. To avoid these frauds, there is a need for a proper recognition method. Artificial intelligence and biometric technology advancements have resulted in increasing accuracy, accessibility, and widespread usage of computerized face recognition. This implies that facial recognition technology takes place on a bigger scale and in more difficult circumstances.
Why is Facial Recognition Technology Important?
The development of facial recognition technology has made it easier for many industrial sectors to adopt it. Traditionally connected with immigration and security, it is now gaining popularity in marketing, retail, healthcare, and other industries. A facial recognition system identifies human faces by measuring nodal points, or the distances between particular facial characteristics.
This technology uses a combination of AI and biometric technologies. To enable reliable verification of a person’s identification, the program examines and compares patterns of their facial features. The greatest practical use of face recognition data is in security. Many smartphone companies employ face recognition technology in their mobile devices to authenticate their users’ identities, allowing for secure device logins. Other examples include government entities that deploy technology in airports to decrease identity theft, locate missing people, and identify criminals.
How Does Facial Recognition Technology Work?
Nowadays, biometric face recognition applications are widely employed in consumer technology. For example, millions of online entertainment sites utilize face recognition features. 30,000 distinct infrared dots identify the user’s face, adding a degree of security to standard identification procedures. The fundamental mechanics are comprised of the four basic steps listed below:
- A photo or a video of a person’s face is captured.
- The geometry of the face is read by the program.
- Facial signatures are compared to a database of recognized faces.
- If the facial signature is discovered to match one in the database, then the person is real; otherwise fake.
Who Can Use Facial Recognition Technology?
This technology can be used in any kind of business. Almost everyone can use facial recognition technology for different purposes. The following are some examples:
- Educational Institutions in their Classrooms
- Social media platforms on websites
- Organization at entrances & in restricted areas
- Retailers in the shops
- Airlines at the departure gates
- Advertisers and marketers in campaigns
- Banks for their video based customer identification.
Benefits of Facial Recognition
There are several advantages that facial recognition technology provides to society. Some of its benefits are described below:
Locating Missing People and Identifying Culprits
By matching faces on live video feeds with those on a watch list, law enforcement organizations can identify criminals. They’ve even used technology to track down lost children. Police can get real-time warnings and explore possible matches.
Defending companies against theft
The facial recognition system can be an effective deterrent against shoplifting. Business owners use this technology to identify known or suspected criminals.
Improved security at airports
Facial recognition technology also improves security in airports. It has been a common feature of airport security for many years. Similar to detecting shoplifters, the program has assisted in spotting criminals and possible hazards to flights and passengers.
Better Medical Care
The identification of genetic disorders is an amazing application of facial recognition technology. It can determine which particular genetic mutations cause a specific syndrome by analyzing subtle facial features. This technology is less expensive and faster than typical genetic testing.
Minimizes Human Touchpoints
Facial recognition needs fewer resources as compared to other security metrics like fingerprint verification. It also does not necessitate direct human interaction or physical contact. Instead, facial recognition technology employs artificial intelligence to make the process seamless and automatic. Additionally, it restricts touchpoints when opening doors, unlocking smartphones, withdrawing money from an ATM, and so on.
A method of identifying a human face is known as facial recognition. This technology maps facial features from a picture or video using biometrics. More markets will open up for facial recognition technology as it is developing rapidly. It’ll be interesting to watch how it impacts other industrial sectors in the future. Corporations and governments will keep investing in these technologies.
But, it is still unclear whether or not people will use this technology on a daily basis. The issues will be alleviated as face recognition technology advances. Other technologies, such as detecting body parts or how a person moves, could have an influence on its efficacy. However, for the time being, the technology’s shortcomings and people’s dependence on it indicate that the facial recognition system has space to develop and improve.